Have we, as consumers, become “spoiled”?
I almost wanted to put “corrupted” there, but this isn’t a “consumerism is bad for the soul” post, so it doesn’t fit as nicely as it could. Still, there’s no denying the ways we’ve been pursued to buy things has changed us, for better or worse. Let’s take Steam as an example. When was the last time you bought a game (that cost more than a dollar or two) without it being on some kind of sale? Chances are you, like me, can’t remember it. Products on Steam are all but guaranteed to go on sale at least twice a year, so why not wait that out?
But that means it’s way, way harder for developers to sell their products at “regular” prices. That is, non-sale prices. Maybe they’ve intentionally over-valued their items so as to still run a “normal” profit during sales, the only time when people are buying their stuff. You know, the “it’s on sale, but not really” effect.
Not entirely sure, but that may diminish the value of fairly-priced products. If someone says “this is the most reasonable price I can offer it at”, then should he really need to put a “SALE” sticker on it to make people see it as a “good enough” deal? Is that because we don’t have the time to verify the fairness of prices, or because we’ve learned to just buy things when they’re cheaper than usual?
It seems kind of messed up, but is it?