This one crazy trick will change your blog posts forever. Real writers hate me!
In by far the larger part of my posts you’ll find me writing like I am now, including myself in the content, making it revolve around me in a sense. Lots of “I”s and such. That’s kind of inherent to the diary-style posts this place has too many of, but as I started trying to write less “hey this was my day” content I found that the writing style stuck with me. And it wasn’t a good thing. By now I’ve managed to identify that as the biggest problem with my sub-par posts, resulting in a fairly simple piece of advice.
Quick disclaimer though: Of course this doesn’t hold up for all types of blog posts, it’s mostly just for those that want to get an interesting message or piece of information across, and even then I’m not sure how “always good” an idea this is. But it’s worked pretty well for me so far, as challenging as it can be sometimes.
Subject matter comes before the author. If you can, write without referring to yourself. An anecdote is still valid without knowing you were one of the involved, a scene can still be described without putting yourself in the middle of it. Keeping this focus on the message rather than splitting it between that and involved parties may help shine a cleaner light on it, making for a better transfer of ideas.
And that can be hard. It requires changing up the way you structure your sentences, paragraphs, posts. You’re no longer taking the reader by the hand and walking them through, you’re sending them in alone. It’s different. It may or may not work well. It’s done the job for me though, so there’s that.
No, this post doesn’t follow my own advice. What did you expect?